We all know by now that I’m not the sort of blogger to sit back and rave about product after product, right? I don’t post fake claims or hold anything back. I only have one way of doing things, and that’s saying exactly what I see. I’m not here to try and pull the wool over your eyes so I can raid your wallet.
That said, I never go out of my way to bash a particular product either. It’s more a case of there being enough emails, sales pages and marketers out there that need to lift their game just a little bit so I don’t have a reason to notice it. There are a lot of marketers that try to trick buyers, or wording things just right so as not to be a flat out lie, but still sound better than the truth.
The good news (for everyone really), is that for every item that ends up as a blog post, there’s ten that are passed over. Generally speaking, most stuff I see isn’t that bad.
The example for today is a product called Niche Blueprint 2.0. It was released yesterday (the 11th of January) and as such, I have a couple emails about it. As I’m clearing through my inbox and realising how many times I am seeing one about this product, I stop to investigate a little further. Being “2.0″, I figure there has to be lots of information out there about the first release so that’s where I start. Frustratingly all I can find are the many fake review sites – aka the affiliates trying to promote it and using the “Don’t buy until you read this / I have the REAL review” tactic. For me, they are nothing but time wasters.
(Random Tip: Googling for Niche Blueprint actually brings up nothing but Niche Blueprint 2 sites, so you need to Google the term Niche Blueprint -2.0 to work, notice the minus sign there? That’s how you do it)
Realising that Google is more hassle than help for this particular topic, I decide to head on over to a community that’s helped so much recently, the Warrior Forums. Being able to do a single search and find a seven page thread on a product that, at the time the thread was created wasn’t even released yet is awesome. For those wanting to know as much as possible before they purchase, I bring you… the Niche Blueprint thread! Note: That’s a thread on the original Niche Blueprint, not the updated 2.0 version.
I haven’t read through all of it because I already know it’s not going to be a product for me. In fact, a huge thank you goes out to member ad2012 for giving me the absolute basic lowdown on what exactly the Niche Blueprint method is and helping me realise immediately that I’m not at a stage yet where I would be able to make a proper go of it.
I will try to explain what Niche Blueprint is all about. Nothing held back!
Niche Blueprint is an e-commerce course. It teaches how to build an e-commerce store around a niche market by selling physical products. Laid out in a form of 23 videos and 26 manuals. Basically, niche blueprint will show…
- How to research a niche market,
- How to find a good domain for the purpose of branding and SEO,
- How to find suppliers for your store,
- How to setup catalog, shopping cart, payment gateway, and toll-free number, brand logo, and store template,
- How to promote online store using free marketing techniques, and shopping portals,
- How to manage your store for daily routines,
- How to outsource your store,
- How to sell your store for quick cash rather than keeping it.For $497, it also includes e-commerce platform, large selection of online store templates, free hosting for a year, keyword tool, and live coaching via UStream. No upsell or one time offer.
That’s what niche blueprint is all about. It’s about building and run a profitable online store. You see that e-commerce is a proven business model uses by hundreds companies. So, Niche Blueprint is not for everyone and only for serious person who are ready to build a REAL online business. If your aren’t ready to build an online store, you don’t have to buy it.
Steven Clayton and Tim Godfrey got helped by the Hermansen brothers. You may have heard about how Dave Hermansen sold a ‘bird-cage’ store for $173,000.
Here’s the proof and it’s on the New York Times:
http://www.nytimes.com/2008/07/29/te…p.html?_r=2&emAnd here’s the actual ‘train horns’ store owned by the Hermansen brothers:
http://www.pbmissions.com/Look, I will not hide the fact that I’m one of Niche Blueprint JV but I’m not trying to promote Niche Blueprint here. I just one to make this clear so everyone can have the knowledge about Niche Blueprint. I mean, when some gurus launch their new product, you cash is at stake because they’re trying to hide the fact. So just read this post carefully and you can skip the sales talk.
As you can see, I’m not trying to hide anything and the fact about Niche Blueprint, it’s all laid out here.
That’s straight from reply #25 of the thread I linked. I love that response for a couple of reasons, mostly that it tells me right away that it’s not going to be a product for me and I can now skip past any emails advertising version 2.0. If it was something that interested me, or I thought capable of doing, then I would purchase it from this guy purely because he gets right to the point on what it is, who it’s for and what’s involved. The fact that he adds the disclaimed at the end that he’s a promoter of the product itself doesn’t change a thing.
And this is something I think a lot of the more shady marketers could learn from. Internet Marketing has been going for a while now, and more and more people are becoming aware of what exactly it is. This means that they are learning to pick the real from the fake and those outlandish claims aren’t going to do you any favours now. Especially since the FTC is cracking down.
Regardless of their involvement however, I know I’d personally buy from a real review of a product over the flashy sales letter any day. And someone that can openly say “this product may not be for you” is someone I am more likely to listen to in the future when they do discuss a product that might be.
Outside of that particular “to the point” post in the Warrior Forum thread, there’s an absolute heap of other information in that thread on what exactly is involved with this sort of business. Again, that’s a thread on the original launch of Niche Blueprint back in January of 2009, but version 2.0 is the same methods to make money, so knowing what it is, regardless of the version is immensely helpful. If you are getting any emails promoting Niche Blueprint 2.0, then I’d take a look at the thread linked to learn what it’s all about. Post #267 on page 6 is from January of this year and discusses version 2.0.
My blog post today isn’t about the product as much as it is an example of how a short, to the point post by someone promoting it can be so helpful and more influential to the sale of a product that someone trying to say a lot without actually saying anything at all. I see so many over the top sales pages, or marketers promising so much without giving you any real idea of what example their promises relate to exactly, that it’s such a nice change to be able to see someone promoting the product and still being able to say “look, here’s the deal…”
After being screwed over three major times last year myself by unscrupulous marketers claiming to be Gurus, I’d like to see more people taking a leaf out of ad2012’s book. More real,less spiel! Oooh, that could be my 2010 slogan! 
For those interested, you can check out Niche Blueprint 2.0 here. It’s released by the same people who did Commission Blueprint.
