Anyone who has looked at enough internet marketing emails or sales pages lately will most likely be sick of the same thing I am – the hype! Sorry, THE TOTALLY AWESOME, MUST PAY ATTENTION TO ME RIGHT NOW BECAUSE IT WILL BE GONE TOMORROW HYPE!!!
Although I can feel myself becoming more and more jaded as I work through the thousands of inbox suffocating sales pitches, I’m not the only one that’s sick of it. I’m also not the only one noticing two things:
- Hype is being used more and more with every sales letter being created. And,
- It’s becoming a ‘one-up’ competition of who can hype the most.
When does the hype go too far however? What has to be claimed to make even the average reader looking for their online meal ticket to go “yeah right”? I mean, anyone who’s been researching the IM world for a while is aware of some of the tactics used to sell a product and hopefully realises that 95% of the sales letters out there are just that, sales letters. But what about the other people out there, the ones that are just looking to make money online via what ever latest method is being pushed and is not an affiliate, ebook creator, IM Mastermind or Guru? The average Tom, Dick or Harry just wanting to quit a job they hate by finding a way to make money online? They still fall for the over the top, no experience necessary, don’t have to lift a finger yet make a million dollars a year lies.
What has to be shouted in big red letters in order for these guys to sit back and go hang on a minute… I don’t think this car salesman is telling me the whole truth here? A thousand dollars a day? Ten thousand dollars a week? Or perhaps $549,784.82 in a two week period from just one of the multiple accounts the seller occupies?
That screenshot is courtesy of Ewen Chia’s Autopilot Profits. Half a million dollars in profit? Nice! Made in just two weeks? Um… well I can’t actually figure out how to type the sound a siren makes, but if I could I would because my BS Meter is deafening. I mean seriously?! HALF a million dollars every TWO weeks?! Right, and when a female asks “does my bum look big in this” she’s really asking for your honest opinion.
Now apparently, in the marketing circles, Ewen Chia is (or was) referred to as a “Superaffiliate”. Supposedly he has a track record of success and he claims to have made millions of dollars through affiliate marketing on the Internet. However being able to make millions through affiliate marketing and creating a worthwhile product don’t necessarily go hand in hand, and from everything I have read so far this is another example of that. This is why researching before you buy anything is imperative!
Autopilot Profits is marketed as a plug-and-play, in-a-box system. I’ve yet to come across any PAPIABS that works. (See what I did there? Let’s see if that acronym takes off!) Right off the bat my mouse is hovering over the close tab box, and it only gets worse with the “just plug in the traffic” comment which right away should tell you that this isn’t going to be as easy as people think because getting traffic takes work, even if you are given “killer strategies for getting more traffic than Manhattan at rush hour”…
Don’t need a website, don’t need to spend time hunting for a winning product (read: any crap will do), no need to spend money on sales copy, I’ll do it all for you, you just sit back and try to catch all the money bills. Right… and I can eat all the junk food I want while still losing weight by simply adding this ‘found at home herb’ to each meal. (I really need to find a good eye rolling smiley to insert here…)
The Truth?
Back in June of 2009 this was labelled as an “old” product with resell rights (here), that gives it away immediately that this isn’t going to be cutting edge information. Apart from the obvious date (if it’s labelled as ‘old’ in June last year, when was it created?!), it’s also a resell rights product. Which means you’re more likely to make money selling someone else this system that you will using the methods it teaches, and apparently, Ewen works hard to convert you over to one of his affiliates for this product.
So what exactly is taught? The package you purchase includes a 59 page ebook and a seven part video series, covering the following:
- How to find a ”Desperate and Hungry Buyers” who will buy almost anything you offer them;
- Finding the right product to sell;
- How to market that product to your audience;
- Secret tactics for generating a surge of laser targeted traffic to your site in less than 24 hours;
- How to get paid automatically twice a month;
- A ‘lazy’ way to automate the entire online process to start earning money now;
Sounds good right? For an information product, but this is a ’straight out of the box, plug it in and go Turnkey System… isn’t it?
Well this is where the researching side comes into play. My first step is off to the Warrior Forums to see who else has bought it and what they think. That’s also how I found out it was an old resell rights product. From threads in there I discovered this is not a Turnkey anything but instead, a case of “basic” affiliate marketing information being hyped up into something it’s not. What it does cover is:
- What is an affiliate program
- Finding a niche
- Choosing the keywords
- Using PPC, Forum, article marketing
- etc…
If you’re a wet behind the ears newbie wanting to get stated, then it might be helpful to you. Does that mean you should buy it? No way because you can learn everything it teaches and more via free websites such as the warrior forum if you’re really serious or by Googling each step. Hell even I could teach you some bits with what I’ve learned over the past year…
But hang on a minute, the sales page doesn’t tell you it’s a “Learn Affiliate Marketing” ebook… this is a PAPIABS!! I mean even Tellman Knudson’s email tells me this is a “hands-free, while-you-wait, while you golf, or whatever… exact simple system that gives KILLER results!”
Half a million dollars of autopilot profits. That’s a million dollars a month! Twelve million dollars a year. A plug-and-play turnkey machine that deposits instant profits into your bank account 24/7! All you’ve to do is set it up and it runs automatically to suck in mega wads of cash for you. How exactly does that then become an ebook and video series giving you an overview of affiliate marketing?
Where is the turnkey part of it? The system? The plug and play aspect? Ooh I know, the Hype Monster sat on it. And this is one BIG hype monster. Sort of like the IM’s Abominal snowman… so it’s probably all hiding under one ass cheek!
I get hype, I do. No one’s going to buy a product from a sales letter telling you it’s an ok product that might teach you something new even if you already know most on what ever topic it’s teaching. That you will generate mediocre, frustrating results IF you work extremely hard, swapping your nine to five desk job for a nine to midnight at home lifestyle. If you want to get people to buy from you, you need to sell a cinnamon donut as a sweet circle of ecstasy covered in fat free sugary goodness designed to give your taste buds orgasms.
When does the ‘hype’ become a lie though? Yes cinnamon donuts can be sweet circles of goodness, especially if they’re fresh and even better if they’re still warm, but they’re hardly fat free. And yes, affiliate marketing does work, but you could hardly label it as a plug and play system that automatically fills your pockets with cash. If I had purchased Autopilot Profits prior to researching, I would be mighty ticked off and trying not to click my mouse too hard requesting a refund.
Oh yeah, and how much is this life altering, money making system going to cost you? Well normally it’s $1997, but since the day it launched until goodness knows when, you can pick it up for a just $27. That’s a massive saving of $1970 (or a 97.3% discount)! Just in case though, you better go buy it right now! Don’t wait because the price could go up tomorrow!
P.S. For a product created in 2007 and considered old in 2009, I got emailed on the 24th of January and 11am this morning.
